Archived Posts from 2013 03

March 11, 2013

by edgeadmin

Working in different languages

Working with voice actors in different languages can be incredibly exciting. It is a nice change of pace to hear the cadence of a language other than your own while recording a project. That said, you’ve really got to be on your toes.

Just because you don’t understand the language, doesn’t mean you don’t have to pay attention. In fact, you need to pay twice as much attention to the project if you want to produce an excellent voice over in a foreign language.

When translating the script from one language to another, the speaking time may not have a 1:1 ratio. Here is an example: it takes approximately 25% longer to say the same thing in Spanish as it does in English.

What to do when ratios are not 1:1

So when we translate a 60 second English radio commercial into Spanish, we end up with a 75 second long script, which obviously does not work. It must either be shortened or read significantly faster.

Here is another example: While an American dinosaur may give a three second "Rooooaaarrrr", Korean dinosaurs have to say all of "Uh reuh wrong!" in order to express the exact same sentiments. It takes about five to six seconds to say "Uhhh Reuhhhh Wronnnngg."

This can throw a wrench (or some other prehistoric tool) into a VO session pretty quickly.

An example

We recently worked on a fun Korean language commercial. The voice actor was excellent. The client sent over the English version of the commercial as a reference and it was spunky and clever. We were all excited to record.

The session went smoothly, and the client loved the voice actor’s delivery. He conveyed just the right tone and was such a pleasure to work with. We delivered the audio and closed out the project.

Read the rest of Voice Over Translations -- Do you have a 1:1 Ratio?.. . .

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